Daon introduces the X Factor for identity
31 March 2011 22:08 GMT

Daon, a provider of identity assurance software and services, has announced the latest version of IdentityX, a mobile platform that is claimed to significantly decrease the risk of unauthorized transactions – so protecting consumers and businesses against on-line fraud and hacking.

“As we’ve seen in recent days, the global threat of identity theft, phishing attacks and cybercrime is growing,” said Tom Grissen, CEO of Daon. “With the latest major security breaches, the IdentityX enhancement becomes even more important as it creates a more accessible platform for consumers and businesses. The IdentityX platform now supports a new, patent-pending palm print recognition capability that enables users to quickly and easily take a picture of their palm to prove who they are and therefore, protect their identity.”

IdentityX is patented technology that enables people and organizations to be assured of the identity of the individuals with whom they are interacting. IdentityX is able to fuse many identity attributes; something you have (mobile phone), something you know (PIN), something you are (multiple biometrics, e.g., face, voice, palm) and where you are (GPS location).

IdentityX allows users to manage transactions based on the level of risk - lower security requirements for lower-value transactions and more sophisticated security for sensitive digital interactions.

“With businesses racing to the market to deliver digital payment services for both consumers and merchants, a market projected to be well in excess of $1 trillion, people will need to have simple trust in one another and transact business with convenience and security,” Grissen said.

IdentityX is also claimed to offer support for mobile devices to enable third-party application developers to assemble fully functioning mobile apps to protect the identity of their customers.

IdentityX is available on leading mobile devices; platform support for the framework includes iPhone/iPad, Blackberry and Android. Windows Phone 7 will be available shortly.